The site to frustrate, educate and motivate the church to communicate, with uncompromising clarity, the truth of Jesus Christ
Posts Tagged ‘marketing’
Veneer: Getting Beneath the Surface
We talk with Jason Locy and Timothy Willard, the authors of Veneer: Living Deeply in a Surface Society, about creativity, relevant church services and more.
Lessons from Political Marketing
Tuesday is election day in the United States. Go vote. And then learn a thing or two about how not to communicate from the current glut of political marketing.
Trick or Treat: What Message Does Your Church Send on Halloween?
This year Halloween falls on a Sunday, prompting churches to wrestle with that age-old question: Do we hand out candy with communion?
What is Marketing?
Ask most people about marketing and they’ll talk about advertising. Why? Because advertising is the end result of a long marketing process and the only part that is actually observed ...
Is Marketing a Dirty Word?
Marketing gets a bad rap. With telemarketers, pushy sales people, and lousy marketing tactics it’s no wonder people bristle at the word. But the concept itself isn’t the problem. Marketing ...
