Posts Tagged ‘Copy Matters’

Getting Started in Church Communication
No Comments » March 3, 2014

Getting Started in Church Communication

We're thrilled to announce a new series of ebooks designed to help churches and communicators get started.

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poll-results Article
No Comments » June 5, 2012

Does Your Church Care About Copy?

Thankfully a majority of churches care about copy, unfortunately there are still way too many churches that don't care.

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Copy Matters: Copy That Sucks
3 Comments » April 19, 2012

Copy Matters: Copy That Sucks

Here's a list of pet peeves from a professional writer. Avoid them and you can avoid having copy that sucks.

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Copy Matters: Proofreading
3 Comments » April 16, 2012

Copy Matters: Proofreading

Typos, spelling errors, grammatical mistakes, wonky style—it can all contribute to ruining otherwise good copy. You must proofread your copy.

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Copy Matters: Style Guides
3 Comments » April 9, 2012

Copy Matters: Style Guides

For the love of all things holy, be consistent. Every church needs a style guide and we've got some examples to get you started.

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Copy Matters: Choosing the Right Words
1 Comment » April 5, 2012

Copy Matters: Choosing the Right Words

Words are important. They have different implications and contexts and you need to be careful what you're communicating. We've got some tips tip help you out.

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Copy Matters: Writing for Non-Writers
14 Comments » April 2, 2012

Copy Matters: Writing for Non-Writers

Not everyone is a writer, but sometimes you still have to write. We ask a non-writer to step up and share tips on how the non-writer can write.

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Copy Matters: Writing for Social Media
5 Comments » March 30, 2012

Copy Matters: Writing for Social Media

Social media isn't just one more channel, it's an opportunity for connection, conversation and care. Here are some tips to improve your writing for social media.

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Copy Matters: Writing for the Web
4 Comments » March 26, 2012

Copy Matters: Writing for the Web

Standard tips for writing for the web and the true difference between web and print.

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Copy Matters: 10 Practical Writing Tips
5 Comments » March 22, 2012

Copy Matters: 10 Practical Writing Tips

A few simple tips from a professional writer to help you write better.

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Copy Matters: Writing Better Emails
4 Comments » March 19, 2012

Copy Matters: Writing Better Emails

A lot of church communication happens via email, whether it's volunteer requests or updates from the pastor. Writing counts in email too.

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Copy Matters: Who Should Do Your Writing?
7 Comments » March 15, 2012

Copy Matters: Who Should Do Your Writing?

Our writing series continues and we ask who should do all this writing? Here's a tip: It shouldn't be your pastor.

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Copy Matters: Know What You’re Writing and Why
1 Comment » March 12, 2012

Copy Matters: Know What You’re Writing and Why

Before you grab a pencil and start writing you need to ask some questions. You need to know what you're writing and why.

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Copy Matters: Benefits, Not Features
7 Comments » March 7, 2012

Copy Matters: Benefits, Not Features

One simple way to make your copy more engaging is to write about benefits, not features. Readers want to know what’s in it for themselves, not what’s in it for ...

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Copy Matters: Why Should I Care About Copy
2 Comments » March 5, 2012

Copy Matters: Why Should I Care About Copy

This is part one of a new series on copy. To start with, why should you care about copy? In the beginning was the Word...

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