Posts Tagged ‘audience’

Accessible Design: Why Is It Important?
November 28, 2016

Accessible Design: Why Is It Important?

Accessible design aims for something other than beauty alone. It embodies form and function. It communicates to audiences through targeted visual content.

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The Importance of Finding the Right Audience on #cmschat
July 8, 2016

The Importance of Finding the Right Audience on #cmschat

Last night's #cmschat on Twitter covered the church's greatest marketing opportunity—customer service.

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How to Find the Right Target Audience for Your Message on #cmschat
June 24, 2016

How to Find the Right Target Audience for Your Message on #cmschat

Last night's #cmschat on Twitter covered finding the right target audience and how to get them to take action.

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How Do the Audience Groups in Your Church Affect Small Groups?
September 2, 2015

How Do the Audience Groups in Your Church Affect Small Groups?

Our churches can get locked into certain ways of communicating to small groups. But you can change that when you change how you categorize the congregation.

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Church Marketing Podcast: Sneak Peek With Gerry True, Part 2
April 17, 2014

Church Marketing Podcast: Sneak Peek With Gerry True, Part 2

Our final sneak peek episode covers catering a message to your audience, balancing service times for attendance, a prayer for Easter and more.

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Copy Matters: Know What You’re Writing and Why
March 12, 2012

Copy Matters: Know What You’re Writing and Why

Before you grab a pencil and start writing you need to ask some questions. You need to know what you're writing and why.

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Church Websites 101: Know Your Audience
April 11, 2011

Church Websites 101: Know Your Audience

A key to any successful marketing is to know your audience. Who you're trying to reach will determine what will work in reaching them. So you better know your audience.

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