Archive for the ‘Demographics/Research’ Category

demographicsresearch Article
December 7, 2009

Church Size and Spiritual Belief

Church size matters. Well, not really, but it can have an interesting affect on the spiritual beliefs of a congregation. Despite the persistent perception that mega-churches somehow water down the ...

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demographicsresearch Article
August 27, 2009

Still Don’t Think Social Media Matters?

Many pastors still think technologies haven’t caught on or that investing in social media isn’t worth their church’s time. Next time you hear that from someone, perhaps you could share ...

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demographicsresearch Article
August 3, 2009

A Man Has Needs.

In my opinion the demographic that is ignored the most, or at least not considered as much in the what and how of church, is men. We say we want ...

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demographicsresearch Article
July 7, 2009

Why People Pick a Church

Here’s an oldie but a goodie: Over at Church Relevance Kent Shaffer answered a question about why people pick a church. He shares the results of three different studies, but ...

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demographicsresearch Article
July 2, 2009

Scalejacking and Performance Metrics

Jeff Goins recently posted at Wrecked for the Ordinary entitled Marketers, Quit Hijacking Our Communities. In it, he makes some great points regarding marketers’ obsession with numbers and metrics. I’ll give ...

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demographicsresearch Article
June 24, 2009

Megachurches Are Hip, Young and Selfish

It’s not marketing news per se, but the Associated Press reported last week on a study looking at the differences in contemporary megachurches and their smaller Protestant counterparts (minichurches?). Anyone ...

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demographicsresearch Article
March 5, 2009

Christianity Not a Default

Christianity is no longer the default faith for Americans, according to half the population. And apparently Christians are leading the charge in that belief. A Barna survey released back in January ...

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demographicsresearch Article
November 8, 2008

Internet Ministry Best Practices

For the past two years, I have been conducting research on Internet ministry. This has included one-on-one interviews with leaders in the field, case studies, the development of my ...

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demographicsresearch Article
October 10, 2008

Communicating To/With Next Generation

Adweek, one of the trade pubs for the advertising industry, had an opinion piece by Deborah Morrison in their September 29 issue. Morrison is a professor of advertising at the ...

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demographicsresearch Article
September 1, 2008

Factors That Improve Online Experience

Looking for a church web site overhaul? Or do you know a pastor who needs to be looking for a site overhaul? IDEA has released a study titled Factors That ...

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demographicsresearch Article
May 14, 2008

Jesus Did Polls Too

Last year at MinistryCOM, it was a delight to hear Shawn Wood‘s keynote titled “Brand Schizophrenia”. Shawn is the experiences and creative communications pastor at Seacoast and a new author. ...

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demographicsresearch Article
March 31, 2008

Best Practices for Internet Ministry: Part 3

This is the last of my three guest posts here at Church Marketing Sucks on the best practices for Internet ministry. In my first post, I explained how my research ...

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demographicsresearch Article
March 24, 2008

Best Practices for Internet Ministry: Part 2

In this series I am previewing some preliminary results of my research into the best practices for Internet ministry. In my first post in this series, I suggested that churches ...

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demographicsresearch Article
March 17, 2008

Best Practices for Internet Ministry: Part 1

For the past year I have been conducting a research project on what makes a successful Internet ministry (see the specifics here). The goal of the research is to ...

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demographicsresearch Article
March 14, 2008

Surveying Church

Have you ever done a church survey? We talked about them long ago, but if you still haven’t jumped on the bandwagon, I wanted to give another little plug. It’s ...

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