Brad Abare - Founder, Blogger

Brad Abare is an inoperable idealist with an appetite for discovering and deploying dreams. An entrepreneur at heart, Brad started his first company at age 14. By the time he got his driver’s license, he would launch a publishing company and, by age 19, he would start a design and marketing firm. Before the close of the twentieth century, a national magazine would recognize Brad as one of the top 21 young men for the 21st Century.

Today, Brad is the assistant vice president and director of communications at the central offices of The Foursquare Church. The Foursquare denomination includes over 6 million members, over 50,000 churches and nearly 60,000 ministers worldwide. Brad oversees publications, video, web, events, promotions and communication to the U.S.

Brad is also president of Personality™, a marketing and communication consultancy he founded in 1998. Personality™ believes that organizations are just like people, they have a personality. Understanding that personality creates a framework for effective decision making and helps to stop wasting money on marketing that doesn’t fit.

Brad also serves on several boards including the Center for Church Communication, the non-profit organization behind Church Marketing Sucks.

Brad is married to his best friend, Jamaica-–an adjunct philosophy professor. They live in downtown Los Angeles.

Most Recent 10 Entries:
Build Awareness or Meet the Need
Pick One
Heath Brothers on Going Viral
The Soloist
Worthy is the...Labrador?
The Last TV Evangelist
Lights Out
Churches Could Learn From Dentyne
Seth Says Marketing Should Come Before Product
Getting To the Point