Then I thought of the 68 threads with “copyright” in their title in the Church Marketing Lab. Next was the 44% of churches who don’t give a rip about copyright. After that, the proliferation of iGod series, Survivor retreats and logo ripoffs. Lastly was Joshua Blankenship’s post from a few years ago with a hefty focus on creativity.
We do this under the guise of “redeeming our culture” or “being relevant.” And I have nothing wrong with either of those things. But seriously, a Christian version of Twitter? 28.3 million search results for Christian social network?
We are the jealous friend. We see something that seems cool, and we have to have it. But rather than take the unthinkable risk of corruption or dirtying ourselves with those less holy than ourselves, we created a walled garden. In this walled garden, we can have all the “good stuff” of the world, but we can pretend the rest of the world doesn’t exist.
And the cost is high. This isn’t just about not being creative or about not reaching our full potential. Our copycat actions are both a failure to realize our full potential and an affront to those we are trying to reach.
People who live outside of the Christian bubble roll their eyes. You lose them forever. They see you as demeaning something they value, and they think less of you for it. You trade the entire mission of God for the comfort of a walled garden, and you chose your Christian social network over actually networking with non-Christians. It doesn’t go unnoticed.
Your marketing is screaming, “I don’t care about you or your things. I mock them.”
So let’s rename our GodPod series, turn off our GodTubes, shut down our Godwitters, log out of GodSpace, delete our Gracebook accounts and show the entire world that we care about them more than us.