Jon Acuff at Stuff Christians Like has posted his guide to creating the holiest church logo possible. It’s very funny, as usual from him, and it’s particularly pertinent to church marketers.
Here’s how he starts:
Everyone knows that if you have the letter “t” in your church name/logo, it better be spelled out in the shape of a cross. I know through Christ we are free from the law, but the “t law” is still in effect. If you refuse to adhere to that, a team of Christian graphic designers come to your church and confiscate your copy of Photoshop and Illustrator and take all your fonts except for Comic Sans.
And from there, you need to read on to see how many points you can get for other elements, including losing points for a chalice that is blinged out.
Be sure not to miss his full post.