Here’s an interesting hook: Come to our church and get free dates with your spouse!
That’s what Elevation Church did recently to promote a recent series and encourage husbands to “date their wives,” the church gave couples the option to select a restaurant and receive both a $30 gift card and childcare reimbursement. Over 75% of couples participated.
So why on earth does this matter in the realm of church marketing?
This is a basic principle they’re communicating: We care about what happens to you beyond Sunday, and we are willing to make sacrifices to help you do what is right. And we’re not afraid to think outside of the box to do it.
Lots of people won’t go to church because they don’t believe there is a church like that out there. Be that church. Loving your community and creatively showing them you care matters even more than whether you sing from the hymnal or print the words in the bulletin this week. (link via Monday Morning Insight)