Vintage21, a church in Raleigh, N.C., does some interesting things with their church members. Most importantly, they don’t actually call them members. They call them owners. According to their site, this minimizes the exclusive connotations of membership and maximizes the emphasis on ourselves as heirs to the kingdom. Beyond this, they also want to communicate that owners are investing in the church, not only consuming its resources.
A second, and minor, move they make is having an “Owner’s Login.” I have no clue what might be in there, but it automatically makes me want to be an owner to find out. I just hope it’s something good so people like me won’t be irritated when we find out. This is a good concept to offer personalized content to church
Honestly, I never really thought of this. I never questioned the word ‘membership,’ even though it isn’t actually in the Bible. Check out their web site, read more into it, and ask yourself, “Are there more words that I cling to for tradition that could be better said?”