You’ve got to love Seth Godin, marketing guru and author of Purple Cow. He posted a wonderfully contradictory post, How to get traffic for your blog, that perfectly illustrates his ideas. In addition to Godin’s ideas, here’s a few lessons from his lesson:
- Everybody loves a list. Notice it’s the first item on his list. And ask yourself if you would have bothered reading the same 56 points in paragraph format.
- Short and sweet. None of the items run more than two lines.
- Lots o’ links. His list is full of explanatory links. Though not overly crammed.
- Be different. For the first time Godin opened up the comments, wracking up 81 so far.
It’s a perfect little case in point. He’s totaled 38 trackbacks so far (and we’ll give him another one), so it’s definitely making the rounds.
