Church Marketing Plans & Costs from Major Denominations

May 12, 2005 by

Tim Bednar tips us off to a post at Harbinger quoting the Washington Post (follow all that?) about church marketing plans and costs from the major denominations:

Denomination: United Methodist Church
Slogan or name of ad campaign: “Open Hearts. Open Minds, Open Doors.”
Expenditures: $43 million from 2000 to 2008

United Church of Christ
“God is Still Speaking”
$30 million from 2004 to 2007

Evangelical Lutheran Church in America
“Living in God’s Amazing Grace”
$7 milllion in 1999-2000, smaller sums since

Presbyterian Church (USA)
“Here and Now”
$1.5 million by the national church in 2005-2006

Episcopal Church USA
“We’re Here for You”
$750,000 by the national church in 2004-2005

Roman Catholic Church
“It Starts With Faith”
$350,000 for public service announcements in 2004

Post By:

Kevin D. Hendricks


When Kevin isn't busy as the editor of Church Marketing Sucks, he runs his own writing and editing company, Monkey Outta Nowhere. Kevin has been blogging since 1998, runs the hyperlocal site West St. Paul Reader, and has published several books, including 137 Books in One Year: How to Fall in Love With Reading, The Stephanies and all of our church communication books.
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One Response to “Church Marketing Plans & Costs from Major Denominations”

  • Boy in the bands
    May 12, 2005

    Church marketing campaign cost redux

    Church Marketing Sucks is part of a daisy-chain of citations leading to some statistics about denominational marketing plan costs.
    I’ve only ever heard of two of the campaigns — the United Methodist’s “Open Hearts. Open Minds, Open Doors” for $43 …


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