Church marketing received a boost from the Washington Post on Sunday with the story “The Business of Filling Pews.” The story covers the church consulting company The Alban Institute, which started in 1974, and the Willow Creek Association, started in 1992 by Willow Creek Community Church. The story is packed with success stories and gives some credibility to marketing for churches.
Bravo. Do you think maybe they were inspired by our press release? (Okay, wishful thinking)
