Brian Baute blogs about a non-traditional church ad for Presbyterian Church of the Covenant in Greensboro, N.C. that appeared in a local progressive paper. He quotes the text of the ad (I’d love to see a scan of it) and though he likes parts of it, challenges it as going too far in trying to be relevant. Frankly, I’m less interested in Brian’s tangent about accepting/rejecting culture and more interested in the church’s ad. Placing an ad in this kind of local paper is a gutsy thing to do (at least knowing the local papers in my area). I’d say if their authenticity backs up the ad, more power to ‘em.