The 103-page PDF covers the typical “bootstrapper” in business, the person who picks themselves up by their own bootstraps, making a business happen with few resources. It strikes me that these are the kinds of people needed in the church to make things happen. Often, they are pastors. But let’s face it: pastors can’t do it all on their own. Pew-warming lay people need to step up and help the church to be more.
As a side note, Godin comments on his own blog about the successfulness of spreading an idea when it’s offered for free.
UPDATE: The limited time to download “The Bootstrapper’s Bible” has expired, but Godin gives permission for others to post it online, so here it is:
The Bootstrapper’s Bible by Seth Godin (PDF 1.1 MB)