The homemade promotional video is a time-honored marketing tool of the church, especially among youth groups with tech savvy teens. But with digital video cameras and cheap editing software, those homemade videos aren’t too shabby anymore.
Vintage 21, an emergent church in Raleigh, N.C., has made a number of videos to promote different church functions, including their small group ministry, mid-size group activities, a Super Bowl event, and a four-week series on Jesus. The videos are funny and smart, and in the case of the Jesus series, effective at generating discussion (if not border-line sacrilegious).
Best of all, this style of promotional video can be done on the cheap. The Jesus series videos even took a page from Mystery Science Theater 3000 and didn’t require any extensive filming. (link via Nick Ciske)