The site to frustrate, educate and motivate the church to communicate, with uncompromising clarity, the truth of Jesus Christ

Archive for the ‘Philosophy’ Category

How World Vision Forgot Their Vision
3 Comments » March 27, 2014

How World Vision Forgot Their Vision

In trying to focus on their big idea, World Vision forgot their big idea. It offers an important lesson in focus and distraction for churches.

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Steven Furtick and the Case of the Spontaneous Baptisms
10 Comments » February 24, 2014

Steven Furtick and the Case of the Spontaneous Baptisms

Steven Furtick's Elevation Church puts on not-so spontaneous baptisms, drawing critical fire and raising important questions for churches.

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ChurchMag Spotlight: Kevin D. Hendricks
3 Comments » December 17, 2013

ChurchMag Spotlight: Kevin D. Hendricks

"This is the greatest story ever told. We want people to come to our churches and hear that. But if we're not telling anybody—we're not doing the great commission."

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Steve Fogg on Marketing
No Comments » October 29, 2013

Steve Fogg on Marketing

“The best ‘marketing’ happens when we move towards people, rather than just broadcast at them.”

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Two Communication Keys That Doubled My Church
17 Comments » October 9, 2013

Two Communication Keys That Doubled My Church

My church's attendance doubled in two years. Why? Because we focused on our 'why.' We told people why we existed and said no to distractions.

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What the Church Could Learn from Google CEO Larry Page
4 Comments » May 22, 2013

What the Church Could Learn from Google CEO Larry Page

Google CEO Larry Page challenges the world to create something that doesn't exist. That's exactly what churches should be doing.

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philosophy Article
9 Comments » April 11, 2013

Rick Warren, Mental Health & Embracing Brokenness

In the aftermath of the suicide of Rick Warren's son, we're confronted with the false expectation that Christians should be perfect.

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5-Minute Church Communication Strategy
5 Comments » March 18, 2013

5-Minute Church Communication Strategy

Struggling to start a communication strategy for your church? Take five minutes to ponder these two questions and begin to bring some clarity to your approach.

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Church Communication Hero: The Dream of MLK
2 Comments » January 25, 2013

Church Communication Hero: The Dream of MLK

Martin Luther King Jr. gave the I have a dream speech, not the I have a plan speech. Inspiring people is more effective than informing them.

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Thanksgiving All Year Long: Thankfulness as Communication Strategy
No Comments » November 21, 2012

Thanksgiving All Year Long: Thankfulness as Communication Strategy

Thanksgiving is an opportunity to reflect and be thankful. It's also an ideal communication strategy we can employ all year long.

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Rediscovering Vision: Tim Stevens & Granger
1 Comment » July 9, 2012

Rediscovering Vision: Tim Stevens & Granger

We talk with Tim Stevens of Granger Community Church about how after nearly 20 years of growth the church got stuck but didn't stay there.

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Office Hours: Wasting Time on Twitter & Basic Comm Strategy
1 Comment » May 16, 2012

Office Hours: Wasting Time on Twitter & Basic Comm Strategy

Our own Justin Wise has online office hours and takes your questions. This week he talks about Twitter and comm strategy.

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Moving Beyond Stories
7 Comments » April 25, 2012

Moving Beyond Stories

Story has become a buzzword lately, but we need to push beyond stories and connect with the theology and identity of what we communicate.

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Video: The Communications Pyramid
No Comments » September 26, 2011

Video: The Communications Pyramid

Our own Justin Wise shares at the Speak Conference about the communications pyramid.

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The Problem with Excellence Part 2
6 Comments » August 10, 2011

The Problem with Excellence Part 2

Excellence is a great value, until it starts weighing us down. We explore some solutions to excellence as perfectionism, excellence spreading you too thin and having the wrong motivation.

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