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Andy Havens

Andy Havens brings 15 years of experience to the table and is the founder and president of the marketing firm Sanestorm, as well as a number of different blogs. He lives in Columbus, Ohio, with his wife, Christina, and his son, Daniel.

Andy Havens's Posts:

technology Article
1 Comment » March 8, 2005

It’s Time To Catch Up: iPod Church Finder

In a well written, pithy press release, the “Irish Pubs Directory” people announced that you can now download the iPod version of their list and ratings: “You won’t always have access ...

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first-impressions-beyond Article
No Comments » February 9, 2005

Different… ahem… Strokes

Murray Qualitative Research (MQR), a marketing research and consulting service, has just released the results of a study that show how women and men respond differently, in terms of romance, ...

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think-ahead Article
No Comments » February 1, 2005

Valentine’s Day, Church Marketing Style

There’s a neat article by Jim Trippon over at the PRWeb on Valentine’s Day Tips: “Does Saying ‘I Love You’ Mean Maxing Out Your Credit Cards?” He’s got some truly ...

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public-relations Article
9 Comments » January 20, 2005

Don’t Spar with the Sponge

Earlier this week, Dr. James Dobson, the founder of Focus on the Family, launched a diatribe at SpongeBob SquarePants. The lovable sponge, along with a cast of other children’s characters, ...

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advertising Article
4 Comments » January 18, 2005

Rolling Stone Rejects Bible Ad

The largest publisher of Bible’s in America, Zondervan, is rolling out a new and more modern translation of the Bible, Today’s New International Version. But, according to a story in ...

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the-christian-walk Article
4 Comments » January 6, 2005

Behavioral Marketing

I was reading a post titled “News from Australia” on Seth Godin’s blog (author of the marketing books Purple Cow and Free Prize Inside) a few days ago. The second ...

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brand-identity Article
No Comments » December 13, 2004

Brandvangelism

There’s a great new article up at Wired Online News about George Masters, a 36-year-old high school teacher who created, all on his own, an animated ad for the Apple ...

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church-business Article
1 Comment » December 11, 2004

The Talent Myth in the Church Office

There’s a very interesting manifesto titled “The Talent Myth” published at ChangeThis by Malcolm Gladwell, author of The Tipping Point. His basic argument is that when it comes to businesses, ...

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first-impressions-beyond Article
No Comments » December 1, 2004

An Oasis of Giving

In the world of retail marketing, the day after Thanksgiving is called “Black Friday.” Why? It begins the busiest, scariest, nastiest time of the year: the holiday season. In many ...

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think-ahead Article
No Comments » November 22, 2004

Carry-Out Christianity?

There’s a nice article on the PRWeb Newswire about a trend in casual sit-down restaurants (Chili’s, Outback Steakhouse, TGIFriday’s, etc.) to offer carry-out service that’s a more complete customer experience, ...

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demographicsresearch Article
2 Comments » November 19, 2004

Confusion Costs

Siegel & Gale, a major research, branding and communications firm, recently published a “Perplexity Poll” (PDF) for its clients in the wireless telecommunications industry. In brief, what they found is ...

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philosophy Article
71 Comments » November 16, 2004

What is Marketing?

Ask most people about marketing and they’ll talk about advertising. Why? Because advertising is the end result of a long marketing process and the only part that is actually observed ...

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