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June 3, 2009
Lessons from Stale Lake
(Filed under: Off the Wall)This video created by Eagle Brook Church in Minnesota watches like a laundry list of church communication screw-ups.
The video, entitled A Visit to Stale Lake, positions itself to poke fun at churches using stale communication tactics--think flannel boards and 80s sound effects. But it doesn't stop there. If your church uses only mainstream Christian worship music, has a worship leader with too-styled hair, looks to "go green" or has an Apple-fixation, then you're going to get roasted as well.
All in all, it's a great way to remind the church to stop being obsessed with cool and start communicating the gospel clearly.
Posted by Joshua Cody at June 3, 2009 7:12 AM
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Comments
it seems ironic to me.
It appears as though one of the latest "cool" things to do is to spend huge amounts of time making a video that makes fun of only doing "cool"/"trendy" things.
Posted by: b/ at June 3, 2009 8:35 AM
One of the biggest mistakes we can make is to equate "cool and trendy" with the massive culture shift going on on sites like Twitter and Facebook. The web is now a multi-dimensional, integrated marketing level playing field that can empower those who have been marginalized. We have for too long marginalized ourselves - that's got to stop!
Posted by: Rick Wilson at June 3, 2009 8:55 AM
Hey Rick, you want to expound on that further?
Posted by: b/ at June 3, 2009 9:03 AM
Josh, thanks for the shout out.
Posted by: Mike at June 4, 2009 7:20 AM
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