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February 10, 2009

MLK Day Poll Results

Each of the last two years, we've hit on our perceived importance of MLK Day. And we're big believers that it's a holiday about giving, not receiving (unlike that big red and green one that's close to the shortest day of the year in America), and churches can make a lot of headway by leveraging the natural momentum of the holiday. But what's important is what your churches are doing, so let's check that.

59% of you don't necessarily share our ideas. You don't do anything for similar holidays, so you don't go out of your way for MLK Day. You're all about second-tier holiday equity, lest anyone feel left out.

8% of you did take some time to reflect on Dr. King, and we'd love to hear what that looked like. Another 9% of you just didn't feel like it, and you don't want to hear about it. I feel like Dr. King would be a-OK with you having that right.

Just over one in ten churches seemed to go with a pulpit shout out for the good doctor, giving him some form of a mention. And the remaining tenth either aren't sure what MLK Day is or aren't from around these parts.

All in all, it looks like our love for MLK Day is far from being espoused by most churches, but hey, there's always next year. As for this week, let us know, if you could have a free conference trip, where would it be?

Posted by Joshua Cody at February 10, 2009 6:32 AM

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