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March 17, 2008
When Church Marketing Sucks
(Filed under: Off the Wall)Any church marketers out there looking for a job involving a healthy dose of damage control? Check out these couple of churches.
- Trinity United Church of Christ. Barack Obama's church is in some hot water. (We discussed his views on church marketing earlier.) This week, his pastor made it a point to violate one of the basic rules of church marketing (and the law): Don't endorse a candidate. He decided to endorse Obama often from the pulpit, and now the IRS is considering revoking their tax-exempt status. Oops!
- Unnamed Daphne, Alabama church. Officials are thinking an outbreak of E. coli in three Alabamans might have come from meat at a church cookout in Daphne, Alabama. The lesson here? It sounds silly, but in reality, burned burgers are the safe choice at your church cookout. It's a big liability to let just anyone cook meat for people visiting with you, and giving them a disease? Bad marketing.
Posted by Joshua Cody at March 17, 2008 8:53 AM
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This week, his pastor made it a point to violate one of the basic rules of church marketing (and the law): Don't endorse a candidate. He decided to endorse Obama often from the pulpit, and now the IRS is considering revoking their tax-exempt status.Not quite... the IRS is investigating UCC because of a speech Obama gave at a church conference. They are not, that we know of, investigating Trinity UCC because of Rev. Wright's statements.
Posted by: dave at March 17, 2008 10:01 AM
I once had a cup of coffee from our church's hospitality table. Only to find that some kids had spiked it with Visene. Made for a difficult morning of teaching Sunday School.
Thought of telling them, but our church doesn't take kindly to outside advice.
Posted by: David Sinclair at March 17, 2008 2:31 PM
David, you really should have reported the Visine business -- if not to the police, then at least to the church, certainly. Using tetrahydrozoline to spike a person's food or drink is a crime. Second-degree assault, in most cases.
Posted by: RED at March 17, 2008 2:46 PM
Good BBQ's start with good liability insurance. Make sure your policy covers this type of event before you stage it. Sending your BBQ'ers to your states food handlers class is a good idea too.
Posted by: Tim Cote at March 17, 2008 9:13 PM
man, my first response was to laugh about the food poisoning and your commentary: "bad marketing." but the more i think about it, the more of a nightmare that turns into. good looking out!
Posted by: deWeb at March 29, 2008 6:13 PM
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