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October 31, 2007
Marketing: What They Said
(Filed under: Link Round Up)A couple good lists have been floating around, and we thought we'd point you in their direction.
First, Monday Morning Insight references a Willow magazine list of 15 innovations the church should embrace now. It kind of sounds like what happens when you roll up Lifechurch.tv, Mark Batterson and us.
Also, Church Relevance links and explains three church marketing essentials a la Rick Warren. We can always use reminders like these to keep our heads on straight.
Posted by Joshua Cody at 6:10 AM
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October 30, 2007
Hire Your Staff Poll Results
(Filed under: Poll Results)
Last week we gave you the opportunity to restructure your church marketing efforts with an unlimited budget. The first place you said you would hire is ...
A teaching pastor. It looks like the time-honored tradition of the most important guy being the one with the microphone lives on today, albeit only by a small margin. 29% of you would start here.
The big surprise is that 21% of you would hire a web or graphics guys. You think graphics are the new face of the church. These numbers are way up from the last poll 50 years ago. After all, good teaching is a good thing.
I think the popularity of the first two show the popularity of an attractional ministry philosophy. The third most popular response highlights the popularity of a more missional approach. 20% of you would turn first to an outreach pastor.
12% of you are more business-minded. You would first turn to an executive pastor to make sure everything is going smoothly. Some folks would call you boring, but we'll call you precise and wise. Executive pastors are important, and it's not the sexy choice. Cheers to you.
A little smaller slice of readers, 7%, would head for either a new band or some super-sweet production. I'd imagine here we'd be thinking long hair, smashing guitars, strobe lights and beyond. Yes?
Getting barely any love from our respondents are architects. Only 3% of folks would hire one of them first. Perhaps next week, we could poll that 3% to find out how many of them are actually architects.
This week, we're asking about your support. Head east and weigh in. How supportive is your church of the idea of church marketing?
Posted by Joshua Cody at 2:43 PM
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Lessons In Not Sucking
(Filed under: Philosophy)This week begins a little series I'm doing that I've titled "Lessons In Not Sucking." Much of the content has culminated and been cultivated over the years here at Church Marketing Sucks and through the larger work with the Center for Church Communication. When I spoke at the National New Church Conference this past April, I presented a lot of this stuff then. Here are some of the topics you have to look forward to (or skip if you already know it all!):
- Communication: Online
- Communication: In Print
- Common Communication Mistakes
- Cheap Marketing Ideas for Church Planters
- Building an Ideation Team
- Know Your Audience
- Working With Volunteers
- Working With Firms & Freelancers
- 9 Must-Read Books
Before we dive into the first lesson (sounds like we're about to break to hear a word from our sponsor!), I wanted to share a few Bible verses I've been ruminating on as it relates to church marketing in general and what Jesus might say about it.
Continue reading "Lessons In Not Sucking"
Posted by Brad Abare at 12:27 PM
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October 29, 2007
Interviews with Bloggers
(Filed under: News & Updates)Apparently press coverage comes in spurts. Last week we were in How magazine, this week Church Marketing Sucks is featured in a series of blogger interviews from Issue Dynamics. You can read the full interview with, um, me, right here.
Posted by Kevin D. Hendricks at 12:11 PM
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October 26, 2007
CMS in How Magazine
(Filed under: News & Updates)If you're flipping through the December 2007 issue of How magazine you might see something familiar--this site. There's a screenshot of Church Marketing Sucks on page 104 in an article about Christian design and marketing. The story includes a few quotes with our own Brad Abare, as well as a few other players who are helping churches and Christian organizations communicate better.
My favorite quote (aside from Brad's, of course), is Rene DeHaan-Canetti, executive director of Nooma:
"You can't separate the design from the content. If it's not consistent, it's detrimental. From the color palette to every single word in our films, we make sure that it's a reflection of our choices."
Bam. Marketing happens and marketing matters.
Posted by Kevin D. Hendricks at 7:39 AM
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Church Marketing Lab: Compassion, Revivals and More
(Filed under: Peer Review)As we near the 3,000 submissions mark in our Church Marketing Lab (it will probably come this week), we wanted to let you know what's been going on lately. Here's a sample of things we've seen this week:

Here's a spotlight on a youth group supported Compassion child.
Continue reading "Church Marketing Lab: Compassion, Revivals and More"
Posted by Joshua Cody at 6:10 AM
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October 25, 2007
Willow Creek's 30-Year Apology
(Filed under: Philosophy)Christianity Today's blog, Out of Ur, posted last week about Willow Creek's big apology as it relates to how Willow has been wrong in their approach to church for the last 30 years. In response to the experience-based environment of programs and participation so prevalent at Willow, Bill Hybels said, "We made a mistake. What we should have done when people crossed the line of faith and become Christians, we should have started telling people and teaching people that they have to take responsibility to become ‘self feeders.’ We should have ... taught people, how to read their bible between service, how to do the spiritual practices much more aggressively on their own."
Time will tell how Willow comes to terms with this posture of repentance, and how their future behavior aligns with their updated belief. As I hold back my wagging finger that says "see I told you so" (I know I'm not alone), I am quick to evaluate my own life and ministry.
How do the projects I process and the people I pastor align with biblical discipleship? How does the mind of Christ influence every communication and marketing decision I make? How is my team spending their time? If we know that church marketing is not about buildings, budgets and big, why does so much of our time seem to be spent working towards that?
Maybe I need to repent too.
Posted by Brad Abare at 6:23 AM
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October 24, 2007
You Said It: July, August, September, October Comment Roundup
(Filed under: Comment Spotlight)I love comments. I don't know how you guys feel about them, but they're generally more insightful than whatever we wrote in the first place. To those of you who share my love for comments, I apologize for not rounding them up in the past, oh, three and a half months. Here's some of what's been going on lately, in case you have a schedule not permitting constant watching of posted comments.
Firstly, we talked to you about a church mailout that was too sexy for the community. We asked you to let us know what you thought a good follow-up mailer would say. For what it's worth, here was my favorite:
"Fine, have bad sex." -Lex, on Sexy Church
Continue reading "You Said It: July, August, September, October Comment Roundup"
Posted by Joshua Cody at 7:46 AM
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Church Conferencing Poll Results
(Filed under: Peer Review)
MinistryCOM, Innovate, Buzz, Catalyst, Internet Ministry, Promise Keepers, denominational conferences, Leadership Summit, Passion, Willow Creek Arts, Origins, Saddleback Worship, Unleash, Exponential Church Planting, Church Technology, National Youth Pastors, National New Church. Oh. My. Goodness.
The number of church conferences in the world will give you a migraine and a headache. So we were just wondering how many church conferences you attend in a year. Here's what you had to say:
41% of you go to two or three. How do these split up? One of your own, a couple to get you inspired? What conferences do you highly recommend for those of us in the dark ages only going to one or none a year?
The next best option is the 37% of you who don't do the whole church conference thing. Conscientious objector? Financial objector? Lack-of-time objector? Let us know.
21% of you are in my boat. One a year. I'm a Catalyst-goer thanks to a good friend of mine who takes care of my poor student-ness. Which one do you guys go to?
Tying for the third spot are the 0% of you who attend either 4-6 or 7+. I don't believe that. We've gotta have someone out there who does conferences for a living or is a total junkie. Show yourselves, we'll accept you.
To hold you over until the next church conference, think about our new poll question. You've just been put in charge of your church’s marketing effort. You’re doing a complete overhaul and money isn’t a problem (so this is completely hypothetical). Who would you hire first?
Posted by Joshua Cody at 6:03 AM
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October 23, 2007
Does Marketing the Church Suck?
(Filed under: Philosophy)Throw down the gloves. Hide the women and children. Have an ambulance in the vicinity. Christianity Today is looking for a fight. All right, only kidding. But they recently posted a piece asking why Jesus didn't say, "And you shall be my marketers unto the ends of the earth." So we thought we'd do a point-counterpoint for just a moment. Not to be smart alecks, but to illustrate the trouble with terminology.
But there's a reason Jesus said "You shall be my witnesses," and not "You shall be my marketers."
True. Jesus was speaking Aramaic. My research shows they didn't have a word for marketing.
Continue reading "Does Marketing the Church Suck?"
Posted by Joshua Cody at 7:10 AM
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October 22, 2007
Lend A Helping Hand
(Filed under: Peer Review)Looking through our Church Marketing Lab, a couple discussion caught my eye. I thought that our CMS readers could certainly add value to these discussion.
For starters, user tap57 is looking for creative inspiration for a pledge card. Any ideas? Have you ever done this before? She's a new Flickr user from our Church Marketing Lab LIVE session. so head over and show some love to the discussion.
The second order of business is a more theoretical question. Anyone involved in churches has probably wrestled with this one--do first time visitors want more or less information about your church? Head over and let us know what you think visitors are looking for and how to handle it.
Posted by Joshua Cody at 5:27 PM
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A Visitor's Perspective: Looking Back
(Filed under: First Impressions & Beyond)Many of you were with us through our entire series on Church From a Visitor's Perspective. Others of you haven't checked it out yet. For those of you who missed it, here's what we've been looking at the past few weeks.
Church from a Visitor's Perspective
A Visitor's Perspective: An Embarrassing Problem
A Visitor's Perspective: The Welcoming Paradox
A Visitor's Perspective: Watch your Language!
A Visitor's Perspective: Verbose Nomenclature
A Visitor's Perspective: I Must Be in the Front Row!
A Visitor's Perspective: One is the Loneliest Number
A Visitor's Perspective: A Visit from the Mystery Worshipper
A Visitor's Perspective: The Strangers Among Us
David Zimmerman, our guest blogger who penned this series, had some great lessons for us. As always, so did you, our readers. Here are a few of the many comments you guys added to the discussion ...
Continue reading "A Visitor's Perspective: Looking Back"
Posted by Joshua Cody at 6:09 AM
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October 19, 2007
Link Love From The Week
(Filed under: Link Round Up)So I've been accumulating some links over the week, and I thought I would go ahead and give you the gift of sharing them. If you're looking to use up some free time, this should help you out.
The Business of Church
Looking at the church as a multinational corporation, evaluating its success and deciding where to go from here. It smacks of controversy.
Polka Mass
Wow. I have to go here; has anyone ever been involved in this before? Please tell us more.
Churches Use Halo To Spread Word, Raise Eyebrows
Look for our post about the community's reaction to their future "Kill your friends for Christ" mailers.
Those three articles ought to keep you engaged, at least for a little while. Enjoy!
Posted by Joshua Cody at 7:22 AM
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Church Marketing Lab: Logos, Videos and an Homage to Colbert
(Filed under: Peer Review)Yesterday we celebrated 1,000 posts on Church Marketing Sucks. But our Church Marketing Lab is nearing 3,000 posts. Here's some of the action going on in our photo pool this week:

Four Corners Church is gearing up for a Porn Sunday. Here's a still from their video promo.
Continue reading "Church Marketing Lab: Logos, Videos and an Homage to Colbert"
Posted by Joshua Cody at 6:03 AM
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October 18, 2007
Church Marketing Sucks Turns 1,000!
(Filed under: News & Updates)It might seem like just a few months ago that CMS turned three. Well, now, we're turning a thousand. That's right, you're officially reading our 1,000th post. We thought of different things we should do to celebrate--a fireworks display, a six-million dollar church marketing grant, the world's largest dance party.
Eventually, we decided to relax and reflect, letting you guys look over our top posts in the past three-plus years. We had some help from the likes of commenters, Google and our own memories, but we think you'll appreciate our final list. Some are sentimental picks, some are controversial picks, but all are pure church marketing goodness.
Without any further ado, here's the 10 shiniest, fanciest, and best posts from the last three years. Actually, they're just our favorites--selected by us.
Continue reading "Church Marketing Sucks Turns 1,000!"
Posted by Joshua Cody at 10:08 AM
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Your Church Marketing Transformation
(Filed under: News & Updates)This week we celebrate our 1000th post, and we wanted to stick to what we're most passionate about--your church marketing. We get tons of e-mails and questions asking about the possibility of getting a fabled CMS t-shirt. Our store is closed, but we came up with a way for you to pick one up.
We want to know how your church marketing used to suck, but now it doesn't. What happened? Who changed? How did it start? How is the world different now? Let us know what's been going on at your church. There are some simple guidelines for the submissions:
Continue reading "Your Church Marketing Transformation"
Posted by Joshua Cody at 9:32 AM
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October 17, 2007
Job and Freelance Lab Roundup
(Filed under: News & Updates)If you read us often, you'll know that we love our Job Lab and Freelance Lab. Now as more and more success stories come in, and more and more openings come up, we're as excited as ever. So this is to keep you in the know. Need a quick project so you can have some Christmas cash? Tired of unemployment? We've got your quick fix.
From the Job Lab...
Continue reading "Job and Freelance Lab Roundup"
Posted by Joshua Cody at 7:46 AM
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October 16, 2007
Church Franchises Poll Results
(Filed under: Poll Results)
We talked a while back about church franchises and it polarized folks a bit. So we decided the best way to go about things was to take it to the polls. Here's how you felt about franchising church:
The majority of you, 53%, think the idea rocks. You, however, think the name sucks. Perhaps some other term could work more effectively for you. It's almost like you're putting a new church somewhere and tending it, so those 53% of you could call it something along the lines of "church planting?"
Slightly less of you, 33%, don't like the idea in general. Why should a new church be part of an old church? What's wrong with the way things are done? I think this comes down to a matter of the wise old adage "different strokes for different folks."
The smallest group of you are totally on board with franchising church and calling it "church franchises." That 14% of you does disagree with the idea of super-sized service length. And hopefully you will fight for these franchises to continue serving nutritious and substantive life change.
This week, we want to know if you're a church conference skipper or a junkie. Head over to the right frame and let us know where you stand. RSS readers, click on through to let us know where you stand, too.
Posted by Joshua Cody at 12:21 PM
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Sexy Church
(Filed under: Advertising)CNN is giving some church marketing love in their video top stories. It seems as if a church sent out 50,000 mailers entitled "Red Hot Sex" to their community. The flyers were intended to pique interest and generate buzz, and they did--but not of the positive kind. Check out the video.
The long and short of it left a community asking hard questions like, "Why didn't the church spend this money on the community?" And it left the pastor saying he would do it all over again, but he wouldn't do it again. If that makes sense.
Continue reading "Sexy Church"
Posted by Joshua Cody at 7:53 AM
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October 15, 2007
Catalyst: The Feelings
(Filed under: Events)Here it is, the good, bad and ugly about the Catalyst conference itself. I think churches can take plenty away from this in how the conference was executed. Most of these rules will apply to your churches and services as well.
Excellence + Surprises + Innovation = Good.
Every transition was nailed. Every unexpected turn was welcomed. There was so much positive energy in the place, and momentum stayed throughout the event because everything was nailed. There were no awkward, deflating pauses. In your church, keep it both interesting and well-executed. Change things up a little, do new stuff--just make sure everyone knows what to do and when.
Continue reading "Catalyst: The Feelings"
Posted by Joshua Cody at 7:10 AM
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October 12, 2007
Church Marketing Lab: Cubes, Tickets and More
(Filed under: Peer Review)I'm just going to be honest. Our Church Marketing Lab is awesome. I didn't do a lab roundup last week because I was at the Catalyst Conference. I come back this week, and there's all kinds of crazy submissions. There's cubes waiting to be printed, t-shirts, logos, posters, tickets, everything. There's nothing those guys can't think up to create. Here's just a taste of what's been going on:
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A new plan for a church billboard.
Continue reading "Church Marketing Lab: Cubes, Tickets and More"
Posted by Joshua Cody at 9:33 AM
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A Visitor's Perspective: The Strangers Among Us
(Filed under: First Impressions & Beyond)by David Zimmerman, Guest Blogger
This is part 9 of a 9-part series on attending church from a visitor’s perspective. You can read the original post to get a better understanding of David's experience visiting churches for the first time.
After all these articles on visiting churches, I have to confess what is probably obvious--I want to go to church, I love Jesus and I want to worship him with his people. Because of this bias I am much more forgiving when I attend a church than someone who is still investigating the gospel.
There is another perspective available to you, however. A couple months ago an independent Seattle newspaper (The Stranger) sent 31 reporters to different churches (OK, they weren’t all churches but they didn’t make the distinction). This article is an excellent read as we talk about church from a visitor’s perspective (although if you are offended by the “sucks” on this site, watch out!). It is one thing to hear my opinions as a visitor to a church but it’s a completely different perspective to hear it from self-avowed atheists.
Continue reading "A Visitor's Perspective: The Strangers Among Us"
Posted by Guest Blogger at 6:56 AM
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October 11, 2007
Moving Church Outside
(Filed under: Building Design)
Well, we've discussed whether church buildings suck before. We've talked about whether you put a little money or a lot of money into a building. Here's a new one: Don't have a building.
That's what Cornerstone Church is doing. They're a megachurch in Simi Valley, Calif., who hit a spiritual brick wall. As they prepared to build a $60 million 'Chan-ville' (the words of lead pastor Francis Chan), they were struck by something outside of themselves.
The long and short of it is that Pastor Chan was troubled to the point of taking a three-month sabbatical. At the end of that three months, he realized that there was more to life than having a totally sweet building. And that's how the Tierra Rejanda Building Project began and the idea of having church outside.
Continue reading "Moving Church Outside"
Posted by Joshua Cody at 7:04 AM
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October 9, 2007
Playing Hookie Poll Results
(Filed under: Poll Results)
Nothing like a bad poll question to spice up the beginning of the week. Perhaps I should have asked something like "This site is named Church Marketing Sucks. True or false?" Good question or not, here's what you said.
81% of you don't skip a Sunday under any circumstances. The faithful majority, if you will. Do you never skip because you've done it, and it's failed, or you've just never tried it? Check out cancelchurch.com for a story of one church where it worked. There's also our story about a church that quit for the summer.
As far as the rest of the answers go, 10% of you skip a Sunday every now and again. You look to spice things up, build some momentum or get some rest. Have you had success doing this?
3% of you skip a Sunday sporadically, but more than once or twice a year. I've heard great stories of churches doing this before, but it becomes a little tougher as your church grows.
2% of you meet more in small groups than a large group. I'd assume you guys are in networks of house churches or things as such who get together to worship and celebrate every now and again. A viable alternative to mainline churches for many people.
4% of you are church skippers. I'm not gonna bust any chops over that here; we're glad you're checking us out and seeing how church marketing sucks; best of luck in figuring out a solution to the problem.
This week, we want to know what you think of franchising church.
Posted by Joshua Cody at 3:17 PM
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Catalyst: The Facts
(Filed under: Events)This year's Catalyst conference was the biggest ever. Over 11,000 church leaders gathered to hear from the likes of Rick Warren, Francis Chan, Andy Stanley and more. I didn't think I'd go on with session by session notes -- partially because I didn't take them, and partially because you can get them elsewhere (links at the bottom).
If you've never been to Catalyst, it's not just a conference. It's an experience. I've never heard a group of speakers as phenomenal as the men I heard last week. The conference is pulled off with excellence without fail. I did take away some interesting tidbits from the speakers that translate into the world of church marketing:
Continue reading "Catalyst: The Facts"
Posted by Joshua Cody at 1:31 PM
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October 8, 2007
A Visitor's Perspective: A Visit from the Mystery Worshipper
(Filed under: First Impressions & Beyond)by David Zimmerman, Guest Blogger
This is part 8 of a 9-part series on attending church from a visitor’s perspective. You can read the original post to get a better understanding of David's experience visiting churches for the first time.
I don’t know if any of you share my experience, but I was introduced to Church Marketing Sucks from my favorite magazine--The Wittenberg Door. This magazine keeps me grounded in reality and reminds me that the church and I desperately need Jesus because we are so messed up. This same thing is true about another web site I heard about from The Door--Ship of Fools.
Whenever I visit the site, after checking the daily percent of rapture and shopping through the Gadgets for God, I make my way to the Mystery Worshipper. The Mystery Worshipper is a secret team of church-reviewers who visit churches all over the world. They have a standard set of questions that they ask of each church service--questions that I think all churches should constantly be asking of themselves. After all, most visitors will be asking these questions too.
How full was the building? If you’ve ever shown up early to a church with only a few members or shown up late to a church with too many people you know how the capacity of the building can make you feel about the service.
Continue reading "A Visitor's Perspective: A Visit from the Mystery Worshipper"
Posted by Guest Blogger at 5:33 AM
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October 6, 2007
Church Marketing Lessons from a Women's Homemaking Course
(Filed under: Philosophy)So Southwestern Baptist Theological Seminary is offering college-level coursework in homemaking--sewing, cooking, parenting. It's part of a humanities degree with a concentration in homemaking, and it's only for women.
While jaws are dropping and eyebrows are raising, my own included, I'm not so interested in their doctrinal beliefs. I think it's an interesting marketing lesson.
Everything is Marketing
On a very basic level what they're doing says volumes about who they are. Offering a women's only program in homemaking sends a very clear message about what you believe. It's one more proof that marketing happens no matter what. Even if you don't spend a dollar on marketing, something as simple as the sermon topic is doing plenty of communicating for you.
Continue reading "Church Marketing Lessons from a Women's Homemaking Course"
Posted by Kevin D. Hendricks at 1:36 PM
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October 4, 2007
A Visitor's Perspective: One is the Loneliest Number
(Filed under: First Impressions & Beyond)by David Zimmerman, Guest Blogger
This is part 7 of a 9-part series on attending church from a visitor’s perspective. You can read the original post to get a better understanding of David's experience visiting churches for the first time.
In my last article we left our church visitor trying to figure out where to sit. So far they have overcome the basic intimidation of coming to church in the first place and the apprehension of meeting a bunch of new people. If we can make it easier for them to find a good seat in our worship service, we will be doing them a favor by giving them one less thing to stress about.
If our visitor is lucky enough to arrive early they will have a good choice of seats, but the dilemma will not be any easier. Where will everyone else sit? You don’t want to be the only person sitting in a particular section. If you choose the wrong seat and everyone is sitting everywhere else, you will be immediately pointed out as a visitor--which is the kind of embarrassing situation you are trying to avoid in the first place.
Continue reading "A Visitor's Perspective: One is the Loneliest Number"
Posted by Guest Blogger at 5:00 AM
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October 2, 2007
Fall Kickoff Poll Results
(Filed under: Poll Results)
Last week, we asked whether or not your church was going to make waves with a fall kickoff service. Youth groups are starting back up, people are coming back from vacation and a new season is rolling around. It's a great time of year to build up some momentum.
21% of you are getting pumped up because it's about that time. You're going to have a huge kickoff; let us know in the comments what you'll be doing or what the statistics were like for a fall kickoff.
Another 27% of you are a little worried. You don't want to get too excited because honestly, you don't think your kickoff will be that exciting. Why not post your service ideas in the discussion board of the Church Marketing Lab, and get some feedback there? There's always the spring kickoff, right?
The true majority of you, 52%, aren't kicking anything off for the fall. The first Sunday of the fall is just another day of the week for you. Not everyone has to do a fall kickoff, don't sweat it. But consider all the good that could come of it.
I guess I'll head off and plan a CMS fall kickoff. Until we can get something to kick off, answer our poll for this week. Let us know if your church ever plays hooky. It's just over to the right.
Posted by Joshua Cody at 8:30 AM
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Don't Be Afraid to Advertise
(Filed under: News & Updates)The Delmarva Daily Times recently discussed church marketing and included our very own Brad Abare. You should check it out.
The article discusses religious leaders choosing "new" ways to advertise. And by new, they particularly focus on billboards. They go into the differences in advertising between Christians, Jews and Muslims, and they even mention the naked pastor. Their main discussion, however, is the increased spending and emphasis on advertising.
Brad has this to say in the article:
"The advertising shift might worry graying members of the church, but the change is essential for the church to stay relevant ... I think we've messed it up in the church over the last couple thousand years. Look, you've got the greatest story ever told and if you hide it, sit on it and just go to church every weekend, you're not doing enough ... Advertise by design, not default. Don't just go along hoping people will get it. Get intentional--that's the challenge."
Read the full article here.
Posted by Joshua Cody at 7:35 AM
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October 1, 2007
A Visitor's Perspective: I Must Be in the Front Row!
(Filed under: First Impressions & Beyond)by David Zimmerman, Guest Blogger
This is part 6 of a 9-part series on attending church from a visitor’s perspective. You can read the original post to get a better understanding of David's experience visiting churches for the first time.
Imagine, if you will, entering the doors to a new church. Your apprehension is not calmed after being greeted by someone with a nametag designating them as a “greeter” and being handed a bulletin. You hesitate as you walk through the door--and for a moment consider bolting. By the grace of God you enter the room where the service will be and look over a sea of chairs. Which one will you pick?
For those of us who regularly attend church, this is no dilemma. We know where people sit and where they don’t. For someone who rarely attends church, this can make an already intimidating event downright scary.
Continue reading "A Visitor's Perspective: I Must Be in the Front Row!"
Posted by Guest Blogger at 7:24 AM
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Church Marketing Moderation
(Filed under: Philosophy)A lot of times, we talk about (obviously) how church marketing sucks. What churches have done wrong, what they could do better, how they could go farther, or where they missed the forest for the trees. If you read between the lines, you'll hear a subtle undertone of "Go farther" and "Reach more."
A reader e-mailed us a YouTube video that shows exactly what happens when you keep on going further and reaching more.
Continue reading "Church Marketing Moderation"
Posted by Joshua Cody at 6:27 AM
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