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March 3, 2006

Corporate Sponsorship for Churches

Put your pitchforks down, it's just a spoof from a Lark News article, "Corporate Sponsorship a Boon to Church Budgets":

"This [offer] couldn't have come at a better time," says Jacob Helsinki, pastor of Mach 4 Baptist Church in Lemon Grove, Wash. His church has sold much of the "visual space" in their facility to advertisers, including the bathroom stalls to Burger King, the rim of the collection plates to Hewlett-Packard and the backs of pews to JollyTime popcorn. "We were facing real cutbacks for our youth programs, and these companies were more than happy to step in and bridge the gap, financially speaking." ...

At the end of the Sunday morning service at Doritos Cool Ranch Assembly of God church in Tustin, Calif., the worship leader segues from an uplifting praise song into the latest McDonald's jingle, "I'm loving it." The congregation joins in tentatively, some laughing at the irony. By the end of the jingle, they're singing heartily.

"We do our duty," says one parishioner after the service. "It helps buy Sunday school materials."

It's especially timely considering the real news about prizes being offered to pastors who worked The Chronicles of Narnia into their sermons.

Posted by Kevin D. Hendricks at March 3, 2006 12:05 PM

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