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	<title>Comments on: Facebook for Churches: Getting Your Church Staff to Care</title>
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	<link>http://www.churchmarketingsucks.com/2010/06/facebook-for-churches-getting-your-church-staff-to-care/</link>
	<description>Frustrate. Educate. Motivate.</description>
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		<title>By: Danielle Hartland</title>
		<link>http://www.churchmarketingsucks.com/2010/06/facebook-for-churches-getting-your-church-staff-to-care/comment-page-1/#comment-11282</link>
		<dc:creator>Danielle Hartland</dc:creator>
		<pubDate>Tue, 15 Jun 2010 13:37:20 +0000</pubDate>
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		<description>Paul - where in Western PA are you? I&#039;m in Erie.</description>
		<content:encoded><![CDATA[<p>Paul &#8211; where in Western PA are you? I&#8217;m in Erie.</p>
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		<title>By: bondChristian</title>
		<link>http://www.churchmarketingsucks.com/2010/06/facebook-for-churches-getting-your-church-staff-to-care/comment-page-1/#comment-11273</link>
		<dc:creator>bondChristian</dc:creator>
		<pubDate>Mon, 14 Jun 2010 17:47:57 +0000</pubDate>
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		<description>Not disagreeing, but another way to put it would be just to share &lt;em&gt;that&lt;/em&gt; Facebook matters, which is what I think you were doing.

I&#039;ve noticed that when I try to explain why it&#039;s so wonderful, I lose people. For whatever reason, they just have objections, which leads to me answering them but no one just trying it out.

So instead, just sharing what&#039;s going on - as you did - instead of a benefits-driven &quot;sales pitch&quot; usually adds a curiosity level to it. I&#039;m not one of those people who&#039;s against the dreaded sales pitch, but most people won&#039;t get Facebook until they&#039;ve actually tried it and connected with people.

Then it takes off...

-Marshall Jones Jr.</description>
		<content:encoded><![CDATA[<p>Not disagreeing, but another way to put it would be just to share <em>that</em> Facebook matters, which is what I think you were doing.</p>
<p>I&#8217;ve noticed that when I try to explain why it&#8217;s so wonderful, I lose people. For whatever reason, they just have objections, which leads to me answering them but no one just trying it out.</p>
<p>So instead, just sharing what&#8217;s going on &#8211; as you did &#8211; instead of a benefits-driven &#8220;sales pitch&#8221; usually adds a curiosity level to it. I&#8217;m not one of those people who&#8217;s against the dreaded sales pitch, but most people won&#8217;t get Facebook until they&#8217;ve actually tried it and connected with people.</p>
<p>Then it takes off&#8230;</p>
<p>-Marshall Jones Jr.</p>
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		<title>By: Paul Steinbrueck</title>
		<link>http://www.churchmarketingsucks.com/2010/06/facebook-for-churches-getting-your-church-staff-to-care/comment-page-1/#comment-11268</link>
		<dc:creator>Paul Steinbrueck</dc:creator>
		<pubDate>Mon, 14 Jun 2010 12:43:51 +0000</pubDate>
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		<description>My church has had a Facebook page for a while now - http://www.facebook.com/cypressmeadows.  We&#039;ve got a fair % of members and regular attenders as fans.  We&#039;re using it primarily as a broadcast medium, so pageviews to the fan page have been ok but there has been little interaction.

Probably our biggest success with Facebook was when we used Facebook Ads to promote our Christmas production to people in the community.  I wrote about that here:

How Facebook Ads Filled My Church
http://blog.ourchurch.com/2010/01/29/how-facebook-ads-filled-my-church/</description>
		<content:encoded><![CDATA[<p>My church has had a Facebook page for a while now &#8211; <a href="http://www.facebook.com/cypressmeadows" rel="nofollow">http://www.facebook.com/cypressmeadows</a>.  We&#8217;ve got a fair % of members and regular attenders as fans.  We&#8217;re using it primarily as a broadcast medium, so pageviews to the fan page have been ok but there has been little interaction.</p>
<p>Probably our biggest success with Facebook was when we used Facebook Ads to promote our Christmas production to people in the community.  I wrote about that here:</p>
<p>How Facebook Ads Filled My Church<br />
<a href="http://blog.ourchurch.com/2010/01/29/how-facebook-ads-filled-my-church/" rel="nofollow">http://blog.ourchurch.com/2010/01/29/how-facebook-ads-filled-my-church/</a></p>
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		<title>By: Paul Hickernell</title>
		<link>http://www.churchmarketingsucks.com/2010/06/facebook-for-churches-getting-your-church-staff-to-care/comment-page-1/#comment-11266</link>
		<dc:creator>Paul Hickernell</dc:creator>
		<pubDate>Mon, 14 Jun 2010 12:13:28 +0000</pubDate>
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		<description>Our hurdle was not getting the staff to care as much as getting the church family to care.  Mainstream media comes to Western PA last.  So, our communication goal is to help the church family see Facebook as one more effective way to help us stay connected to our stories, needs and concerns.  Like your context this is a big ship and takes a while to turn.  Your emphasis on sharing the stories is right on.  thank you.</description>
		<content:encoded><![CDATA[<p>Our hurdle was not getting the staff to care as much as getting the church family to care.  Mainstream media comes to Western PA last.  So, our communication goal is to help the church family see Facebook as one more effective way to help us stay connected to our stories, needs and concerns.  Like your context this is a big ship and takes a while to turn.  Your emphasis on sharing the stories is right on.  thank you.</p>
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