Archive for 2007

poll-results Article
December 4, 2007

Replacing Christmas Poll Results

Last week we rekindled the age-old debate of keeping the “Christ” in “Christmas.” I also collected data for my forthcoming book, “How To Write Awful Polls.” Here’s what you had ...

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church-business Article
December 3, 2007

Stop Wasting Money On Marketing

This is part 1 of a 4 part series on using your marketing budget effectively. Whoa, hey now! I thought this blog was all about marketing. What’s with the title? Notice I ...

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peer-review Article
December 3, 2007

Church Marketing Lab: Videos and Billboards, But No Christmas

If you head over to the Church Marketing Lab, you’ll notice things are getting a lot more red and green. But I still resisted the urge to do a Christmas-y ...

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news-updates Article
November 30, 2007

Lessons In Not Sucking Wrap-Up

I just finished up the series on “Lessons In Not Sucking.” In case you missed it, here is a handy little linked index of each of the topics: Communication: Online Communication: In ...

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reviews Article
November 29, 2007

Lessons In Not Sucking: 9 Must-Read Books

This is part nine in a series on Lessons In Not Sucking. Today I give you nine books that are must-read when it comes to not sucking. I admit, it ...

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church-business Article
November 27, 2007

Lessons In Not Sucking: Working With Firms & Freelancers

This is part eight in a series on Lessons In Not Sucking. Today we discuss working with freelancers and firms. Having both owned my own creative firm in the past ...

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poll-results Article
November 27, 2007

Polka Mass Poll Results

Last week, we wanted to know what you’d do when you heard there was a polka mass in town. Despite stuffing yourself with turkey and dressing, you let us know. ...

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think-ahead Article
November 26, 2007

5 Church Marketing Mistakes

Tony Morgan just posted 5 marketing mistakes that churches make. Here’s his list: Promoting your church instead of generating a response. Making a promise you can’t keep. Trying to be all things to ...

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poll-results Article
November 26, 2007

Giving Thanks Poll Results

Happy Thanksgiving! It’s only a few days past, but we have the breakdown of how you choose to celebrate at your church. 44% of you tie it in to your Sunday ...

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church-business Article
November 20, 2007

Lessons In Not Sucking: Working With Volunteers

This is part seven in a series on Lessons In Not Sucking. Today we discuss working with volunteers. Love ’em or hate ’em, volunteers are here to stay. And here’s ...

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web-sites Article
November 19, 2007

Church Website Survey Results

Version 1.0 of The Art of Mission’s Church Website Survey was recently released. The results of the survey are available for free, and a second version is in the works ...

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peer-review Article
November 16, 2007

Church Marketing Lab: New Sites, Sports Centers and More

It’s the most wonderful time of year! The weather is getting colder, Wal-Mart has Christmas candles and Christmas music is starting in on the radio. All that to say, I’m ...

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demographicsresearch Article
November 15, 2007

Lessons In Not Sucking: Know Your Audience

This is part six in a series on Lessons In Not Sucking. Today we discuss the idea of knowing your audience. It’s basic Communication 101, and I’m embarrassed to admit ...

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think-ahead Article
November 14, 2007

Lessons In Not Sucking: Building an Ideation Team

This is part five in a series on Lessons In Not Sucking. Today we discuss building ideation teams. I love working with teams that are passionate about the subject at ...

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poll-results Article
November 13, 2007

Blogging Pastor Poll Results

A little over two years ago, we asked you if your pastor blogs for your church. You weighed in and told us this: 21% did with success, 5% are trying ...

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