The site to frustrate, educate and motivate the church to communicate, with uncompromising clarity, the truth of Jesus Christ
Archive for 2007
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Replacing Christmas Poll Results
Last week we rekindled the age-old debate of keeping the “Christ” in “Christmas.” I also collected data for my forthcoming book, “How To Write Awful Polls.” Here’s what you had ...
Stop Wasting Money On Marketing
This is part 1 of a 4 part series on using your marketing budget effectively. Whoa, hey now! I thought this blog was all about marketing. What’s with the title? Notice I ...
Church Marketing Lab: Videos and Billboards, But No Christmas
If you head over to the Church Marketing Lab, you’ll notice things are getting a lot more red and green. But I still resisted the urge to do a Christmas-y ...
Lessons In Not Sucking Wrap-Up
I just finished up the series on “Lessons In Not Sucking.” In case you missed it, here is a handy little linked index of each of the topics: Communication: Online Communication: In ...
Lessons In Not Sucking: 9 Must-Read Books
This is part nine in a series on Lessons In Not Sucking. Today I give you nine books that are must-read when it comes to not sucking. I admit, it ...
Lessons In Not Sucking: Working With Firms & Freelancers
This is part eight in a series on Lessons In Not Sucking. Today we discuss working with freelancers and firms. Having both owned my own creative firm in the past ...
Polka Mass Poll Results
Last week, we wanted to know what you’d do when you heard there was a polka mass in town. Despite stuffing yourself with turkey and dressing, you let us know. ...
5 Church Marketing Mistakes
Tony Morgan just posted 5 marketing mistakes that churches make. Here’s his list: Promoting your church instead of generating a response. Making a promise you can’t keep. Trying to be all things to ...
Giving Thanks Poll Results
Happy Thanksgiving! It’s only a few days past, but we have the breakdown of how you choose to celebrate at your church. 44% of you tie it in to your Sunday ...
Lessons In Not Sucking: Working With Volunteers
This is part seven in a series on Lessons In Not Sucking. Today we discuss working with volunteers. Love ‘em or hate ‘em, volunteers are here to stay. And here’s ...
Church Website Survey Results
Version 1.0 of The Art of Mission’s Church Website Survey was recently released. The results of the survey are available for free, and a second version is in the works ...
Church Marketing Lab: New Sites, Sports Centers and More
It’s the most wonderful time of year! The weather is getting colder, Wal-Mart has Christmas candles and Christmas music is starting in on the radio. All that to say, I’m ...
Lessons In Not Sucking: Know Your Audience
This is part six in a series on Lessons In Not Sucking. Today we discuss the idea of knowing your audience. It’s basic Communication 101, and I’m embarrassed to admit ...
Lessons In Not Sucking: Building an Ideation Team
This is part five in a series on Lessons In Not Sucking. Today we discuss building ideation teams. I love working with teams that are passionate about the subject at ...
