Texas blogger Rob Stewart writes:
“The McDonald’s at 50th St. and Quaker Ave. doesn’t have its own commercial separate from commercials for the McDonald’s at 19th and University. There’s an ad for McDonald’s, period. What if we advertised the Church that way? Not ads for Monterey Church of Christ or Second Baptist Church or Holy Parish Church, but ads for God’s Church.”
Right on. While it’s not exactly the same idea, some denominations are using national campaigns on a local scale, making better quality commercials that are easy on the small budgets of local congregations.