Archive for July 2004

advertising Article
2 Comments » July 28, 2004

Think Yellow

Advertising in the yellow pages continues to be a worthwhile medium despite the growing strength of search engine sophistication. According to The Kelsey Group, small- and medium-size businesses spend 46% ...

Read More

advertising Article
No Comments » July 27, 2004

Ad Slogans Lost in Translation

“It takes a sexually aroused man to make a chicken affectionate.” – Purdue Farms“Pepsi brings your ancestors back from the grave.” – Pepsi“Suffer from diarrhea.” – Coors These are just ...

Read More

first-impressions-beyond Article
1 Comment » July 26, 2004

God Can’t Come to the Phone Right Now

In 55% of Protestant churches a human does not answer the phone. In 19% of Protestant churches the phone goes unanswered, either by a person or a machine. Ouch. If someone calls ...

Read More

philosophy Article
10 Comments » July 26, 2004

It’s Your Church, Now Act Like It

The building where I work is two miles from the heart of downtown Los Angeles, and from the windows in my office, I can see the entire city skyline. This ...

Read More

promotion Article
1 Comment » July 26, 2004

Church Signs Made Easy

Now you can generate your own staple of americana with the online Church Sign Generator. The site even offers photos of the real thing with such witty, crowd-drawing sayings as ...

Read More

off-the-wall Article
14 Comments » July 26, 2004

The Church of SpongeBob

SpongeBob Squarepants, a cartoon sponge who lives under the sea, has his own church. More than 700 SpongeBob fans gather for services in New York, California and Texas. The church ...

Read More

evangelism-outreach Article
No Comments » July 23, 2004

George Barna and the Fat Man

In a recent interview with church research guru George Barna, staff writer for Pentecostal Evangel, Isaac Olivarez, asks a handful of boring questions that probably engaged the senses of Barna ...

Read More

first-impressions-beyond Article
3 Comments » July 22, 2004

Establishing a Visitor Philosophy

I love well-written pieces. The article by Michael V. Copeland, in the July issue of Business 2.0 titled “Best Buy’s Selling Machine,” is one of the best company write-ups I’ve ...

Read More

 
Show CFCC Bar
Courageous storytellers welcome.
Hide the bar